{"id":23726,"date":"2021-09-02T18:57:37","date_gmt":"2021-09-02T16:57:37","guid":{"rendered":"https:\/\/certification-india.com\/en\/?p=7468"},"modified":"2023-06-13T15:56:15","modified_gmt":"2023-06-13T13:56:15","slug":"hyundais-genesis-likely-to-be-introduced-to-the-indian-market","status":"publish","type":"post","link":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/","title":{"rendered":"Hyundai’s Genesis likely to be introduced to the Indian market"},"content":{"rendered":"\n

Hyundai’s Genesis joins the competition for automotive luxury brands on India\u2019s roads, along with Germany\u2019s Mercedes-Benz, BMW and Audi as well as Jaguar-Land Rover and Lexus, also including the Korean company\u2019s electric offerings. The introduction is planned via an extended import route, although the option of importing the assembled cars is being discussed, in order to evade the increased import duty. Both modes will require extensive certification of components and homologation, respectively with Indian AIS certifications<\/strong><\/a> and BIS certifications<\/a><\/strong> .<\/strong><\/p>\n\n\n\n

The luxury brand Genesis has been available in South-Korea since its launch in 2015, as well as in the US. So far Genesis has made additional debuts in China and most recently in Europe. It is most likely that the Indian market is targeted next.<\/p>\n\n\n\n

It is still too early to talk about definitive dates, said Hyundai India MD and CEO S S Kim, but feasibility studies have already begun. The biggest competition will be German luxury car makers and Hyundai is closely observing the reasons for their success and how new brands are being introduced to the market.
Despite being a mainstream car brand, Hyundai\u2019s Genesis has already made a strong impact on the US and South Korean markets. The brand philosophy and values are different between Hyunday and Genesis, he said. Just like Toyota with Lexus and Nissan with Infiniti, Genesis has been created as a separate luxury extension of the Korean carmakers main leg.<\/p>\n\n\n\n

AIS stands for Automotive Industry Standards, the technical automotive standards for India, while TAC stands for Type Approval Certificate. This kind of automotive product certifiation is conducted by authorities like the International Center for Automotive Technology (iCAT)<\/strong><\/a>.
BIS stands for Bureau of Indian Standards and since 2012, the BIS has been gradually expanding the certification catalog and continuously adding additional goods. BIS certification<\/strong><\/a> is mandatory for many electronic products for industrial and consumer uses. Factory inspections are also required for some products.
Depending on the product category, there are different certification steps. We will be happy to advise you on certification in India like AIS<\/strong><\/a>, BIS<\/strong><\/a>, <\/strong>WPC<\/strong><\/a>, TEC<\/strong><\/a> or PESO<\/strong><\/a> and are always available to answer your questions.
Please do not hesitate to contact us for further details and consultation. You can contact us via e-mail<\/strong><\/a>, or call us (UK: +44 2071931135<\/strong>, Rest of Europe: +49 69 2713769261<\/strong>, US: +1 773 654-2673<\/strong>).
If you have any questions you can also use our chat-window in the bottom right. (Please check your browser settings if you can’t see the window)
You can also check out our free AIS-Brochure<\/strong><\/a>, which can be downloaded right here<\/strong><\/a> as a PDF file.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hyundai’s Genesis joins the competition for automotive luxury brands on India\u2019s roads, along with Germany\u2019s Mercedes-Benz, BMW and Audi as well as Jaguar-Land Rover and Lexus, also including the Korean company\u2019s electric offerings. The introduction is planned via an extended import route, although the option of importing the assembled cars is being discussed, in order […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[106],"tags":[],"class_list":["post-23726","post","type-post","status-publish","format-standard","hentry","category-further-topics"],"acf":[],"yoast_head":"\nHyundai's Genesis likely to be introduced to the Indian market<\/title>\n<meta name=\"description\" content=\"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hyundai's Genesis likely to be introduced to the Indian market\" \/>\n<meta property=\"og:description\" content=\"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/\" \/>\n<meta property=\"og:site_name\" content=\"MPR India Certification\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-02T16:57:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-13T13:56:15+00:00\" \/>\n<meta name=\"author\" content=\"Verena Numssen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Verena Numssen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/\"},\"author\":{\"name\":\"Verena Numssen\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/#\\\/schema\\\/person\\\/156f5efb469c946258f6feda8fa4f1ee\"},\"headline\":\"Hyundai’s Genesis likely to be introduced to the Indian market\",\"datePublished\":\"2021-09-02T16:57:37+00:00\",\"dateModified\":\"2023-06-13T13:56:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/\"},\"wordCount\":440,\"articleSection\":[\"Further Topics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/\",\"url\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/\",\"name\":\"Hyundai's Genesis likely to be introduced to the Indian market\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/#website\"},\"datePublished\":\"2021-09-02T16:57:37+00:00\",\"dateModified\":\"2023-06-13T13:56:15+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/#\\\/schema\\\/person\\\/156f5efb469c946258f6feda8fa4f1ee\"},\"description\":\"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hyundai’s Genesis likely to be introduced to the Indian market\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/\",\"name\":\"MPR India Certification\",\"description\":\"Ihr Experte f\u00fcr Indien-Zertifizierungen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/#\\\/schema\\\/person\\\/156f5efb469c946258f6feda8fa4f1ee\",\"name\":\"Verena Numssen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.certification-india.com\\\/wp-content\\\/uploads\\\/Louis_Gogger-4-3-2-1-150x150.jpg\",\"url\":\"https:\\\/\\\/www.certification-india.com\\\/wp-content\\\/uploads\\\/Louis_Gogger-4-3-2-1-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/www.certification-india.com\\\/wp-content\\\/uploads\\\/Louis_Gogger-4-3-2-1-150x150.jpg\",\"caption\":\"Verena Numssen\"},\"description\":\"About the author: Verena Numssen is managing director of MPR International GmbH Publisher: MPR International GmbH Tel.: +49 69 271 37 69 261 E-Mail: info@certification-india.com Web: www.certification-india.com\",\"url\":\"https:\\\/\\\/www.certification-india.com\\\/en\\\/author\\\/verena-nussem\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hyundai's Genesis likely to be introduced to the Indian market","description":"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/","og_locale":"en_US","og_type":"article","og_title":"Hyundai's Genesis likely to be introduced to the Indian market","og_description":"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.","og_url":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/","og_site_name":"MPR India Certification","article_published_time":"2021-09-02T16:57:37+00:00","article_modified_time":"2023-06-13T13:56:15+00:00","author":"Verena Numssen","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Verena Numssen","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/#article","isPartOf":{"@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/"},"author":{"name":"Verena Numssen","@id":"https:\/\/www.certification-india.com\/en\/#\/schema\/person\/156f5efb469c946258f6feda8fa4f1ee"},"headline":"Hyundai’s Genesis likely to be introduced to the Indian market","datePublished":"2021-09-02T16:57:37+00:00","dateModified":"2023-06-13T13:56:15+00:00","mainEntityOfPage":{"@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/"},"wordCount":440,"articleSection":["Further Topics"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/","url":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/","name":"Hyundai's Genesis likely to be introduced to the Indian market","isPartOf":{"@id":"https:\/\/www.certification-india.com\/en\/#website"},"datePublished":"2021-09-02T16:57:37+00:00","dateModified":"2023-06-13T13:56:15+00:00","author":{"@id":"https:\/\/www.certification-india.com\/en\/#\/schema\/person\/156f5efb469c946258f6feda8fa4f1ee"},"description":"Korean carmaker Hyundai considers making a move with its Genesis luxury car brand onto the Indian market. Read more in the article.","breadcrumb":{"@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.certification-india.com\/en\/hyundais-genesis-likely-to-be-introduced-to-the-indian-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.certification-india.com\/en\/"},{"@type":"ListItem","position":2,"name":"Hyundai’s Genesis likely to be introduced to the Indian market"}]},{"@type":"WebSite","@id":"https:\/\/www.certification-india.com\/en\/#website","url":"https:\/\/www.certification-india.com\/en\/","name":"MPR India Certification","description":"Ihr Experte f\u00fcr Indien-Zertifizierungen","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.certification-india.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.certification-india.com\/en\/#\/schema\/person\/156f5efb469c946258f6feda8fa4f1ee","name":"Verena Numssen","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.certification-india.com\/wp-content\/uploads\/Louis_Gogger-4-3-2-1-150x150.jpg","url":"https:\/\/www.certification-india.com\/wp-content\/uploads\/Louis_Gogger-4-3-2-1-150x150.jpg","contentUrl":"https:\/\/www.certification-india.com\/wp-content\/uploads\/Louis_Gogger-4-3-2-1-150x150.jpg","caption":"Verena Numssen"},"description":"About the author: Verena Numssen is managing director of MPR International GmbH Publisher: MPR International GmbH Tel.: +49 69 271 37 69 261 E-Mail: info@certification-india.com Web: www.certification-india.com","url":"https:\/\/www.certification-india.com\/en\/author\/verena-nussem\/"}]}},"_links":{"self":[{"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/posts\/23726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/comments?post=23726"}],"version-history":[{"count":2,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/posts\/23726\/revisions"}],"predecessor-version":[{"id":25437,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/posts\/23726\/revisions\/25437"}],"wp:attachment":[{"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/media?parent=23726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/categories?post=23726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.certification-india.com\/en\/wp-json\/wp\/v2\/tags?post=23726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}