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Undeterred by pandemic, Skoda Auto India expects record business next year

Thursday, July 15, 2021

Czech automaker Skoda is confident of surpassing its previous 2012 record for new cars sold in India as early as the middle of next year. The reason for the optimistic outlook is rising demand as well as numerous new launches, a senior company official said. Skoda Auto India, whose peak of 34,265 new cars sold dates back to 2012, expects to sell at least 60,000 cars next year. Among them will be some new models that come from the Volkswagen Group’s India 2.0 project. For the production, imported vehicle components in India first require a TAC (Type Approval Certificate).



Skoda Auto India brand chief Zac Hollis told Press Trust India in an interview that his company may be able to surpass its previous sales record as early as the middle of next year. Plans call for 60,000 vehicles to be sold next year. They are on an excellent growth trajectory and the long-term goal for India is 100,000 vehicles sold annually, Hollis added. For the current year, 2021, Hollis expects to triple last year’s sales of 11,000 vehicles.

Last year, Skoda Auto India clearly felt the impact of the pandemic and their sales figures dropped to just 11,000 units. This year, a number of indicators point to an upturn in sales, this in Skoda’s case is supported with numerous premieres of new models for the Indian market. These include the recently unveiled fourth-generation Skoda Octavia, as well as the soon-to-be-released Kushaq SUV and an as-yet-unnamed midsize sedan at the end of the year. Brand chief Hollis pointed out that new models drive sales the most.

Currently, only about half of all dealerships are open, and garages also can’t operate at full capacity due to government regulations, Hollis said. However, he expects the measures to be eased and more openings to take place in July. Regarding the schedule of the Volkswagen India 2.0 project, Hollis said there have been no delays or disruptions due to the pandemic. As a result of the project, the first vehicle, the Kuhaq SUV, will be unveiled and go on sale in July. A midsize sedan is planned for the end of the year. Both vehicles are based on the VW Group’s MQB-A0-IN platform, with the “-IN” at the end indicating the regional market of India.

Vehicles must be certified in India according to AIS guidelines. AIS stands for Automotive Industry Standards, the technical automotive standards for India. MPR International GmbH – India Certification will be pleased to assist you with AIS certification and is also available to answer any questions you may have.

AIS stands for Automotive Industry Standards, the technical automotive standards for India, which are connected to the Type Approval Certificate. This kind of automotive product certifiation is conducted by authorities like the International Center for Automotive Technology (iCAT).

Depending on the product category, there are different certification steps. We will be happy to advise you on certification in India like AIS, BIS, WPC, TEC or PESO and are always available to answer your questions.

Please do not hesitate to contact us for further details and consultation. You can contact us via e-mail, or call us (UK: +44 2071931135, Rest of Europe: +49 69 2713769261, US: +1 773 654-2673).
If you have any questions you can also use our chat-window in the bottom right. (Please check your browser settings if you can’t see the window)

You can also check out our free AIS-Brochure, which can be downloaded right here as a PDF file.

Julian Busch

About the author: Julian Busch is the founder and managing director of MPR International GmbH

Publisher: MPR International GmbH

Tel.: +49 69 271 37 69 261

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